Archive for November 3rd, 2006

Jeff buys some stamps online – NOT

Venture Chronicles

When will businesses, of all stripes, figure out that the customer experience they provide with their online systems is increasingly forming the opinions that people have of their organization as a whole?

Good point! As business goes online, the online experience is the business and if the experience is bad it harms the brand. Great software is great business.

I must say Tesco have really done well in this regard. Their online experience is now very good. Varified by Visa, on the other hand, is something else.